If customers can’t find it, it doesn’t exist. So, a personalized video can launch your product/service from unknown to something that is on everyone's lips.
For example, if you are the best moving company in your area, then tell your customers what makes you different from the competition.
Perhaps, you offer moving supplies with your moving services. Or maybe, you offer moving services during a home remodel project.
If you don't show-tell it, then how will anyone know?
Finally, I recommend that the owner does the talking. So when potential customers see AND hear from the owner, they make an instant connection with your company and studies show that more people like to do business with PEOPLE, not a cute tagline or cool logo. They want to do business with PEOPLE.
Check out this example on my YouTube Channel:
Having a big sale, on-site celebrity, or other event? Be sure to announce it so everybody knows and gets excited about it. Nothing elevates excitement about your event quite like a promotional video where you can convey critical information like date, time, special deals, and why they can't miss this event.
Our process keeps the costs low where you aren't spending a lot to get your message out there.
Are your customers just raving about you to their friends? 20 years ago, many companies depended on word-of-mouth as THE way to spread the word about their business. Now, customer testimonials
Since then many companies like Amazon, eBay, and other major retailer rely on customer written testimonials. Mainly, it would not be feasible for customers to submit a video testimonial for a whole shot of reasons. So they depend on written submissions to tout their products/services.
Today, a low-cost solution is to do video testimonials with a select number of customers at your location. In a controlled environment, we can record their honest experience under the right environment and lighting conditions all while conveying their genuine excitement about your business.
Those videos can now be used is dozens of ways: on your website, social media sites like Facebook, Yelp, Instagram, YouTube and more. So, one video can be shared across any social media platform you use.
Now those videos can turn a few happy customers into hundred/thousands of happy customers. There's no better way to share the message of a happy customer than in a well produced customer testimonial video.
Check out this example on my YouTube Channel:
Running a holiday sale or weekly special? Definitely promote it with a video to get customers excited about getting a sweet deal.
Perhaps Christmas is a few months away and you want to promote special deals for the holiday season.
Why not dress-up in your best Santa, Mrs. Clause, or Elf costume and talk about your promotion in your video?
Get your customers to think about purchasing NOW and elevate your year-end sales all the way to the North Pole.
Don't worry about having to travel to the North pole for the video, we can do a green-screen video shoot where you are cozy warm on location and in post-production, we insert a winter setting that places you at the north pole.
Here is an example:
https://www.youtube.com/watch?v=drwxvhXihPA&t=11s
The talent was recorded in front of a green screen and a casual room was placed behind them and them applied a gaussian blur to throw it out of focus so viewers will focus on the speaker.
Have you opened a new location, redesigned your shop, or added a new product or service? Don't keep it to yourself, let folks know.
An exciting BIG NEWS video and generate new customers by letting them now you have something new to share. A video post just CANNOT convey excitement like someone with a bubbly personality who if fired-up about the NEW location, shop, product or service.
Check out these video done for Smokin' Oak Wood-Fired Pizza & Taproom - Fayetteville, AR.